In 1999, as the world counted down to the dawning of the 21st century, Kurita celebrated its 50th anniversary. To commemorate this milestone and also to look to the future with a renewed sense of purpose, Kurita unveiled a new corporate vision-to become an “advanced water and environmental management company.” This vision encompasses not only the provision of water treatment chemicals, facilities and maintenance services but also management know-how that will allow us to address the essential needs of our customers in the areas of water and environmental management. Through this approach we will be able to design and implement optimal, systematic solutions for our customers.